Biography

I am a mix of entrepreneur, internet evangelist and marketer who has been lucky to work with cutting edge technologies throughout my career, whether it be the nascent flash/java video space in the early 2000s to combining email, mobile and social media marketing technologies in 2008.

Formerly the Marketing Director at Alchemy Worx, I currently serve on the Email Marketing Council at the DMA; working on the Partnerships and Events and Communications hubs and managing the Council’s social accounts. You can read the council’s blog here and tune in to their twitter account here.

Before joining Alchemy Worx, I founded Digital Oxygen, the digital marketing services agency that translated sophisticated offline direct marketing techniques to email. Digital Oxygen was later acquired by Silverpop where I built out the international Services, Marketing and Alliances teams. Prior to this, I founded First Media, the pioneer of online video advertising, managing the technology and services groups and delivering integrated enterprise marketing solutions and global video marketing campaigns. Throughout this period I also consulted on various cutting edge digital projects for clients internationally. Obviously I tweet – you can follow me here and I regularly speak around the topics of email, social, mobile and integrated marketing both online and at tradeshows or events. Please contact me at riaz [at] razorshine [dot] com if you would like me to speak at your event. If you are so inclined, you can read more over on my linkedin profile here.