The future of email

Despite the numbers being suspect (see Return Path’s post here for a good look at why); the following chart from Morgan Stanley got me thinking.

Email and Social Networking Growth

As a result, I just posted my thoughts about the future of email over on the DMA Email blog on how email’s future is destined to continue but as just one of several “tools” within the social network toolset. It also looks at what this means for marketers going forward. Rather than republish the entire post here; please click here to view it in its entirety.